Posts Tagged ‘cbs’

Editorial: Kansas Progress is now ranked above Johnson County Sun’s Web site by respected audience measuring service Quantcast

Monday, July 6th, 2009

Editorial:

Quantcast.com describes itself in this way:

Quantcast is a new breed of audience service, focused on helping buyers and sellers quantify the real-time characteristics of digital media consumers against which they can activate addressable advertising solutions. Quantcast provides publishers, marketers and agencies unmatched capabilities to measure, organize, discover and transact based on directly-measured traffic and inferred audience data.

Quantcast Publisher is available to Web properties of any size and provides free direct-measurement of audiences for sites, blogs, videos, games, widgets and all forms of distributed content. The service has experienced rapid adoption by top media companies including Hulu, ABC-Television Group, NBC, CBS, MTV Networks, Hachette-Filipacchi, FOX Entertainment, Businessweek, Meredith Corporation, Time Inc.’s SI.com, CNNMoney.com, People.com and many of the web’s most trafficked online destinations.

According to its measurements, Quantcast currently ranks KansasProgress.com at number 137,763.  It ranks SunPublications.com at 158,591.  The lower number, the better, with the top Web site ranked at #1.  Both sites are listed as “quantified,” which means that each site has voluntarily installed a small amount of Quantcast’s code, which enables Quantcast to more accurately estimate readership numbers.  Quantcast.com does rank “quantified” and non-”quantified” sites within the same tally, and we are presently uncertain about the accuracy with which Quantcast measures sites which have not installed the HTML code. (more…)

BMI — CBS Anti-Tax Haven Segment Omits Reason for Their Purpose: High U.S. Taxes

Saturday, March 21st, 2009

Bus and Media Institute:

Attkisson singled out the Cayman Islands, “where there’s no income tax, no corporate tax, no capital-gains tax.” However, she neglected to point out how high those taxes are in the United States. The United States has the second highest corporate tax rate in the world and a capital-gains tax rate that President Barack Obama had threatened to hike during his presidential campaign.

However, Attkisson couldn’t avoid reporting that business is still awfully good in these “tax havens.”

“Whatever the case, the next time you’re reminded the U.S. economy is in shambles, remember there are places where business is still booming, where some bailed out companies are getting your tax dollars and maybe helping others pay less,” Attkisson said.

While Attkisson’s report was undoubtedly designed to outrage, viewers could take away another, more productive lesson: that the place with struggling economy – the United States, could learn from the Cayman Islands with their low taxes and “booming” business. Bottom line: Low taxes attract investment.

Video: