KC Business Journal: Hallmark Cards will drop Hallmark Magazine, lay off 10 in Kansas City

KC Business Journal:

Hallmark Cards Inc. will quit publishing Hallmark Magazine , which it launched less than three years ago, and discontinue the publication’s Web site, the company announced Tuesday.

The move will eliminate the magazine’s 28 staff positions in New York, and an additional 10 employees will be laid off in the Kansas City-based creative division.

Hallmark CEO Donald Hall Jr. said in a release that the publishing industry’s poor outlook prompted the decision.

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